真男人| Real Man

We redesigned an advertisement of 新地蘋果脆 Apple Pie A-la-mode (Strawberry flavour) from Mcdonald.
Five different handsome men use an apple pie shaving in front of a toilet’s mirror. We used the ice-cream replacing the shaving cream, and the apple pie replacing beard shaving. A charming guy usually dressed dignified, but he regardless of the image privately and assumed a strange expression. It is similar to a hot apple pie and ice-cream which is a big contrast. 

 

 

 

Client : McDonalds (assignment)
Pre-Production : Elaine Lam, Peter Lam, Leko Lu, Gabe Wong

Art Director : Elaine Lam 
Producter : Elaine Lam, Gabe Wong

Production :
Elaine Lam, Peter Lam, Leko Lu, Gabe Wong
Post- Prouction : Peter Lam, Leko Lui

 

Models : Tylar, Jacob, Kakit, Zach, Vita

 

Feb, 2016